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|Mrs M Bent||Head of Department|
|Mr J Boyes||Business studies teacher & Assistant head of year|
|Mr S Hall||Business studies teacher|
Business mission statement
“Creating the entrepreneurs of tomorrow, today”
Current research suggests that some students today will go on to do jobs that do not yet exist and many students will go on to work in a range of different careers in their working lives. Many students will run their own business and nearly all will work with or for a business. With all this in mind we seek to provide students with a number of opportunities to develop a range of soft skills that are vital for life in the 21st Century. These include creativity, collaboration, critical thinking and problem solving. These skills will be vital in all roles all our students will take up in the future. We believe that is important to enhance skills to empower students to take the future path of their choice.
For some students we hope they will go on to run their own business and we deliver courses that develop and enhance subject specific skills on the principles of how to run a successful business. This includes developing products and promotion strategies to motivation in the workplace. Over vision is to create the entrepreneurs of tomorrow, today”
Key Stage 4: GCSE Business Studies
The course we offer is called: Pearson Edexcel Level 1/Level 2 GCSE (9-1) in Business (1BS0)
Throughout year 10 students investigate new and small businesses. Students start by exploring the world of small businesses through the lens of an entrepreneur and ask key questions such as:
- How and why do business ideas come about?
- What makes a successful business?
Students learn how to develop an idea, spot an opportunity and turn it into a successful business. Students develop an understanding of how to make a business effective, manage money and see how the world around them affects small businesses and all the people involved.
Throughout year 11 students will move on to investigating business growth. Key questions include:
- How does a business develop beyond the start-up phase?
- How do all the functional areas develop to support a growing business?
Students learn about key business concepts and issues and decisions they need
to make when growing a business and working in a global business. Students learn about meeting customer needs, making marketing, operational, financial and human resourcing decisions and finally they will explore how the wider world impacts the business as it grows.
Both themes are examined through external exams sat at the end of year 11.
Paper 1 - Theme 1: Investigating small business
- Written exam: 90 minutes, 90 marks
- 50% of the total GCSE
Paper 2 - Theme 2: Building a business
- Written exam: 90 minutes, 90 marks
- 50% of the total GCSE
Both papers are structured in the same way:
- Multiple choice, calculation, short-answer and extended-writing questions
- There are three sections in the paper.
- Each section is ramped, starting with multiple choice questions, moving to short answer questions and ending with extended writing.
- Sections B and C are based on real life, relevant business contexts and examples.
Key Stage 5: A' Level Business Studies
The course we offer is called: Pearson Edexcel Level 3 Advanced GCE in Business (9BS0)
A Level Business Studies is a popular and long established A Level. We also offer the BTEC Extended Certificate in Business and students who are new to the subject may wish to seek guidance from staff as to the most suitable course of study. Business Studies examines business organisations and how they operate in the 21st century. The subject also considers how businesses seek to future-proof themselves and respond to the challenges that change can present. Students will study how businesses carry out various functions; marketing, finance, production, HR and where there is an opportunity for improved performance. The course also looks at how external influences such as changes in interest rates and exchange rates affect trade and, in turn, how businesses choose to respond to these changes. Students will evaluate business behaviour from a variety of perspectives using an investigative, problem solving approach. The A Level course has three exam components, all taken at the end of Year 13. Students will be introduced to basic principles and core concepts in the first year of study. In the second year of the course students will develop and use a range of analytical and evaluative skills to further their understanding within the subject.
The course is made up of four themes:
Theme 1: Marketing and people
Students will develop an understanding of: meeting customer needs, the market marketing mix and strategy, managing people and entrepreneurs and leaders.
Theme 2: Managing business activities
Students will develop an understanding of: raising finance, financial planning, managing finance, resource management and external influences.
Theme 3: Business decision and strategy
This theme develops the concepts introduced in Theme 2. Students will develop an understanding of: business objectives and strategy, business growth, decision-making techniques, influences on business decisions, assessing competitiveness and managing change.
Theme 4: Global business
This theme develops the concepts introduced in Theme 1. Students will develop an understanding of: globalisation, global markets and business expansion, global marketing, global industries and companies (multinational corporations).
The exam components, which are all sat at the end of year 13, are as follows:
Paper 1: Marketing, people and global business - worth 35% of the overall grade. Paper 1 will assess marketing, people and global businesses. Questions will be drawn from Themes 1 and 4, and from local, national and global contexts. The exam is 2 hours long
Paper 2: Business activities, decision and strategy - worth 35% of the overall grade. Paper 2 will assess business finance and operations, business decisions and strategy. Questions will be drawn from Themes 2 and 3, and from local, national and global contexts. The exam is 2 hours long.
Paper 3: Investigating business in a competitive market - worth 30% of the overall grade. Paper 3 will assess content across all four themes. Questions will be drawn from local, national and global contexts, using a pre-release case study. The exam is 2 hours long
Each exam will contain a mix of data response questions and open-response questions.
Business Studies blends well with many subjects including History and English, where the ability to develop planned written responses is essential. In this reformed course, an increased emphasis upon data analysis will require you to have a good level of mathematical skill. The A Level in Business Studies course provides a popular route for many students seeking further study at university.
Key stage 5: BTEC Business Studies
The course we offer is called: Pearson BTEC Level 3 National Extended Certificate in Business
The Pearson BTEC Level 3 National Extended Certificate in Business is an Applied General qualification. It is for post-16 learners who want to continue their education through applied learning and who aim to progress to higher education and ultimately to employment in the business sector. The qualification is equivalent in size to one A Level and aims to provide a coherent introduction to study of the business sector. The course comprises 4 units of study. There are 3 mandatory units that learners must complete: 1 is internally assessed and 2 are externally assessed. Additionally, you will study one further module that your course tutors will select.
Unit 1: Exploring Business (mandatory) Controlled assessment (coursework)
In this unit students will gain an overview of the key ingredients for business success, how businesses are organised, how they communicate, the characteristics of the environment in which they operate, and how this shapes them and their activities. Students will also look at the importance of innovation and enterprise to the success and survival of businesses, with the associated risks and benefits.
Unit 2: Developing a Marketing Campaign (mandatory) This is an externally set case study assignment to be completed over 3 hours.
Marketing is a dynamic field central to the success of any business. Students will gain an understanding of how a marketing campaign is developed. Students will explore different stages of the process that a business goes through when developing its campaign and develop their own campaign for a given product/service. Students will examine the marketing aims and objectives for existing products/ services and understand the importance of relevant, valid and appropriate research in relation to customers’ needs and wants. Students will use given market research data and other information to make recommendations about the type of marketing campaign that a business should undertake. In this unit students will draw on their learning from across the programme to complete the assessment task.
Unit 3: Personal and Business Finance (mandatory) Written examination (2 hours)
This unit includes aspects of both personal and business finance. Personal finance involves the understanding of why money is important and how managing money can help prevent future financial difficulties. This unit will also give students an insight into where they can get financial advice and support. The business finance aspects of the unit introduces students to accounting terminology, the purpose and importance of business accounts and the different sources of finance available to businesses. Planning tools, such as cash flow forecasts and break-even, will be prepared and analysed. Measuring the financial performance of a business will require students to prepare and analyse statements of comprehensive income and statements of financial position. This unit will provide a foundation for a number of other finance and business units and will help students to analyse profitability, liquidity and business efficiency.
Unit 4: Recruitment and selection process. Optional unit chosen by course tutor. Controlled assessment (coursework)
This unit prepares students for the recruitment and selection process which all students will now doubt undergo at various times in their future careers. The unit explores how business recruit and select, looking at documents and processes undertaken. Students investigate how a real business recruits and selects staff and then build on this knowledge by planning and running the process themselves. This unit includes role play interviews and encourages students to reflect on their performance for their own future career paths.